European Mile (5th June 2021)

European Mile is the new Isca initiative as part of the NowWeMove campaign, which promotes initiatives focused on running and walking, the most popular forms of sports and recreational activities in Europe, practiced regularly by tens of millions of European citizens.

The European Mile offered an easy and fun way to start moving and connect with people from all over Europe, sharing the distances traveled and ideally “donating” them to a common cause.

It was proposed to the young participants (and also to their families!) to pace the symbolic distance of 1.6 kilometers, encouraging everyone to find their own distance (#FindYourMile) and to share it with us.